Classic Long Wear Lipstick: Giorgio Armani’s Rouge d’Armani
Reading the press material for Giorgio Armani’s new Rouge d’Armani lipstick would make you think you were reading about the latest technology out of NASA. With Color-Fil™ technology and Color Bond, the result of seven years of research and 20 patents, I expected one crazy lipstick! But what I got was a lipstick cased in a sleek, classy tube. Albiet a really great lipstick.
Before this product was even available at makeup counters,Vogue editors named shade 600 one of their favorites and Harper’s Bazaar declared shade 500 a “must-have” lipstick. I got to try out shade 401, a coral shade that Rihanna wore for Fashion’s Night Out during the recent fashion week in New York City.
At first glance, the case seems pretty basic: sleek and black with a GA raised logo on the front. Looking closer though, you see that this is one cool case. The lid is magnetized, so it clicks together like a pocketbook. Besides, being a unique feature, it’ll also help keep that lid from coming off in my purse (and subsequently keep my lipstick from becoming covered in purse fuzz). The formula is thick and rich. It coats somewhere between a sheer and a heavier coat. One coat gave a more sheer coverage and adding a second goat gave the color a little more depth. It feels super moisturizing on and has a light sheen to it that helps make your lips look plump.
The formula says that it wears for 8 hours, and while it did last all morning for me, eating lunch did fade most of it off. Still pretty good lasting power in my book! Plus, every chance to reapply is a chance to get to play with the magnetic closure